At JTI we celebrate differences, and everyone truly belongs. 46,000 people from all over the world are continuously building their unique success story with us. 83% of employees feel happy working at JTI.
To make a difference with us, all you need to do is bring your human best.
What will your story be? Apply now!
Learn more: jti.com
Rol: Permanent
Contact: Alfredo Laferte, Talent Attraction Expert
Brand Senior Specialist
Purpose of the role
The Brand Senior Specialist is reporting and working closely with the Marketing Director to generate portfolio & Brand strategies and to translate them into action plans to drive brand equity building of JTI brands in Mexico, improve consumer engagement and drive business growth. Using market and consumer data & analysis to formulate brand portfolio and pricing strategies to address JTI’s portfolio needs, developing & delivering clear action plans on what is relevant to the consumers, all within the legal framework (brand positioning, price opportunities, new brand/product introductions, packaging/product upgrade, messaging that engages the consumer).
Areas of responsibility
Requirements
Our Benefits
Are you ready to join us? Build your success story at JTI. Apply now!
Next Steps:
After applying, if selected, please anticipate the following within 1-3 weeks of the job posting closure: Phone screening with Talent Advisor > Assessment tests > Interviews > Offer. Each step is eliminatory and may vary by role type.
At JTI, we strive to create a diverse and inclusive work environment. As an equal-opportunity employer, we welcome applicants from all backgrounds. If you need any specific support, alternative formats, or have other access requirements, please let us know.
Tagged as: Director, erp, ITI, labor, learn, marketing, sales, trade
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